FORD COVID-19 Announcement 13 May 2020


Dear Customer,

As COVID-19 restrictions have been lifted to Alert Level 4 and in line with the Department of Trade, Industry and Competition (DTIC) regulations gazetted on 12 May 2020, Ford Motor Company of Southern Africa (FMCSA) has confirmed that its nationwide dealers are beginning to open for business with an absolute priority to ensure a safe and sanitary environment for all Ford customers and dealership employees.

We are planning and acting accordingly to provide safe, efficient, and convenient services and customer care through a number of our Ford dealers. New and enhanced tools, processes and policies have been implemented across the Ford dealer network that are designed to mitigate potential risks and provide peace of mind to anyone visiting a Ford dealer. Additionally, FMCSA has provided guidelines on personal protective equipment to all Ford dealers to ensure they can meet all health and hygiene requirements of the new policies.

The health and safety of our Ford customers and entire dealership team is our highest priority, and we will gradually be restoring our sales and service capabilities in line with the DTIC directives.

Here are the initiatives and safeguards we are offering during Phase 1

Vehicle Service & Sales

The phased-in approach for vehicle sales and service commences from 13 to 23 May, and allows for dealers to operate with up to 30-percent of its employees.

Service customers should contact their Ford dealer to make bookings, and they will be accommodated at the first available opportunity. We acknowledge that there will be an extensive backlog due to the seven-week lockdown, we are working closely with the dealers to minimise this and expedite the servicing of vehicles.

Our parts distribution centre is already up and running and supporting our dealers.

Vehicle sales must be done remotely via online platforms or telephonically where possible, test drives will be conducted by appointment only, and home delivery of vehicles is required.

General Actions & Requirements

Strict social distancing guidelines and mandatory wearing of face masks is required throughout Alert Level 4, including daily screening for COVID-19 symptoms for all staff. During Alert Level 4, all visitors and customers are also required to wear a face mask and must sign a register, and no children are permitted access to dealerships.

Vehicle Sanitation

All vehicles will be meticulously sanitised after any service visit, and following all test drives. Vehicles on the sales floor will be regularly disinfected, and the dealers will use recommended cleaning products and procedures to ensure that vehicles are clean and safe when returned to customers.
Here are the initiatives and safeguards we are offering during Phase 2

Vehicle Service & Sales

From 25 May to 6 June, dealerships will operate with up to 60-percent of their employees. Limited customers will be allowed to enter dealerships under very strict hygiene and social distancing guidelines, and remote vehicle sales will continue for customers with access to online services.

General Actions & Requirements

Strict social distancing guidelines and mandatory wearing of face masks is required throughout Alert Level 4, including daily screening for COVID-19 symptoms for all staff. During Alert Level 4, all visitors and customers are also required to wear a face mask and must sign a register, and no children are permitted access to dealerships.

Vehicle Sanitation

On-site pick-ups and deliveries of fully sanitised cars will be allowed under strict hygiene conditions, with an option of home delivery if possible. Vehicles on the sales floor will be regularly disinfected, and the dealers will use recommended cleaning products and procedures to ensure that vehicles are clean and safe when returned to customers.
Here are the initiatives and safeguards we are offering during Phase 3

Vehicle Service & Sales

From 8 June until Alert Level 4 is lifted, allows dealerships to operate with its full staff complement. On-site customer contact will be allowed but should be kept to a minimum.

General Actions & Requirements

Strict social distancing guidelines and mandatory wearing of face masks is required throughout Alert Level 4, including daily screening for COVID-19 symptoms for all staff.

Vehicle Sanitation

ll vehicles will be meticulously sanitised after any service visit, and following all test drives. Vehicles on the sales floor will be regularly disinfected, and the dealers will use recommended cleaning products and procedures to ensure that vehicles are clean and safe when returned to customers.
Additional and enhanced safety measures that Ford dealers across South Africa are implementing include:
  • Anyone entering a Ford dealership, including all dealer employees, contractors, and customers, will have their temperature checked with no-touch infrared thermometers, and is required to wear a face mask at all times
  • The dealership layout/floor plan, including customer waiting areas, will be re-organized to ensure appropriate social distancing. Shaking hands will not be allowed
  • Hand sanitizer dispensers will be available across the dealerships, particularly in high visibility and high traffic areas
  • If an employee is experiencing any flu-like symptoms, he or she will be asked to promptly seek medical advice and return only when/if free of symptoms